A truth about growth loops they never teach you in business school
You can create a growth loop for your product. But only on one condition
Every startup dreams about creating a growth loop. Hell, every small business owner wants the same thing (but perhaps they just don’t call then growth loops). If you don’t know why they are so desirable let me explain it to you.
Growth loops a technique used by marketers to create a loop of product-driven demand or a loop of references from customers to get more customers…