Nov 15, 2021
5 min read
How to skyrocket sales from $20K to $800K with a product launch
An old but efficient framework that proved to start a flywheel effect and generated hundreds of pre-orders.
In 1977 Gary Halbert, the best copywriter of all times, was hired to manage the launch of Tova Perfume. After the launch, the company’s revenue skyrocketed from $20K/month to…
